Digital Marketing Dive

The Digital Marketing Dive podcast is a show about digital marketing. Every month we talk to digital marketers at the top of their game about what digital marketing techniques and strategies are working for them.

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Dec. 11, 2025

Using Podcasting As A Marketing And Branding Tool

Welcome to the final episode of season four of Digital Marketing Dive ! In this episode, hosts Seth Goldstein and Brian Griffiths dive into the real power of podcasting as a marketing and branding tool. They break down why podcasting isn’t a get-rich-quick scheme, but rather a strategic way to build your reputation, share your expertise, and create lasting evergreen content that can be repurposed across social media. Whether you’re looking to boost your brand, establish thought leadership, or si

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Oct. 24, 2025

Winning with Social Commerce and Vertical Video Tips for Local Brands

Welcome back to Digital Marketing Dive. In this episode, hosts Seth Goldstein and Brian Griffiths dive into one of today's hottest topics: social commerce and short-form video. The conversation kicks off with laughs about age, gray hair, and balding, but quickly gets into the meat of digital marketing trends for local businesses. Seth and Brian explore how platforms like TikTok, Instagram Reels, and LinkedIn's mobile video feed are changing the game for small businesses, from bakeries to B2B pro

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Sept. 19, 2025

AI's Impact On Marketing And Customer Experience

Welcome to another episode of Digital Marketing Dive with your hosts Seth Goldstein and Brian Griffiths! In today’s episode, Seth and Brian unpack one of the hottest—and most debated—topics shaking up the world of marketing: the impact of artificial intelligence on digital marketing and customer experience. From AI-powered chatbots and email spam filters to smart recommendation engines, Seth and Brian break down exactly what AI is (hint: it’s not sci-fi robots!) and how these tools are already r

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July 31, 2025

Ethics In Marketing

Ethical Marketing Code of Conduct Core Principles --> Respect for Human Autonomy All marketing and design decisions must respect users' ability to make informed, independent choices without manipulation or coercion. --> Transparency and Honesty All communications must be truthful, clear, and complete, with no hidden agendas or deceptive practices. --> Protection of Vulnerable Populations Special care must be taken to protect children, elderly individuals, those in crisis, and other vulnerable gr

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June 30, 2025

How To Deal With Difficult Customers Who Complain About You Online, Especially On Social

1. Don’t Take It Personally (Even If It Feels Personal) Stay calm and resist the urge to get defensive. Take a moment to assess the situation before responding. 2. Respond Promptly—but Not Hastily Acknowledge the complaint publicly within 24 hours if possible. This shows others that you’re attentive and professional. Example response: "Hi [Name], we're sorry to hear this. We'd love to make it right—please message us directly so we can help resolve the issue." 3. Take It Offline When You Can Invi

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June 1, 2025

How to effectively stay top of mind with your digital marketing.

Welcome back to another episode of Digital Marketing Dive! This time, hosts Seth Goldstein and Brian Griffiths are tackling one of the biggest challenges in the digital space: how to effectively stay top of mind with your audience. In this lively and insightful conversation, Seth and Brian share practical strategies—from repurposing your content and maintaining consistency across platforms, to knowing where your audience really is and the importance of personal engagement. You'll hear some fun b

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About the Hosts

Seth Goldstein

Host, Editor, Producer

Seth is the main host of the Digital Marketing Dive Podcast. He started the show back in 2019 with his buddy and colleague, Shawn Swaim. Each season, Seth is joined by a new co-host to spice things up.

A former journalist turned digital marketer, Seth is fascinated by the world of digital marketing and tech in general. He has had numerous podcasts since 2010.

Seth the owner & principal creative director of Goldstein Media, a digital marketing and web design firm based in suburban Philadelphia and Podcast Mastery, a podcast consultancy and coaching practice.

Brian Griffiths

Co-host - Season 4

Brian is a digital marketing specialist and the owner of Bstrong Marketing LLC. He has been in the digital marketing space for more years that he wants to admit. Brian helps small businesses with their complete stack of digital marketing needs.

He and Seth have known each other for more than 10 years and work close together on lots of projects, including Season 4 of this show!

Olivia Sisinni

Co-host Season 3

Olivia Sisinni is a graphic/web designer. She has been in the digital space for years helping companies and brands with their online identities.

She was Seth's cohost on season 3.

Shannon McGill

Co-host Season 2

Shannon McGill is an operations professional and a digital nomad. She is blogger and B2B social media "influencer."

Shannon was the co-host with Seth on Season 2.

Shawn Swaim

Co-host Season 1

Shawn is the owner of Shawn The SEO Geek, a full service SEO agency based in suburban Philadelphia. He has been in the digital marketing space since 2006 and has helped numerous companies and brand get found online.

Shawn was the co-host with Seth for season one of DMD.

Digital Marketing Dive

Recent Episodes

Using Podcasting As A Marketing And Branding Tool

Winning with Social Commerce and Vertical Video Tips for Local Brands

AI's Impact On Marketing And Customer Experience

Ethics In Marketing

How To Deal With Difficult Customers Who Complain About You Online, Especially On Social

How to effectively stay top of mind with your digital marketing.

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About the Hosts